No unfamiliar ingredients—Just like your home-cooked recipe!
Unlike other brands, we choose to stand by the goodness of age-old familiar ingredients like chicken, rice, turmeric, coconut oil, ginger, flaxseed, etc. We believe in honest ingredients—no jumbled mess of misrepresented protein parts, chemicals here.
THE MILLION ANIMAL PROJECT
Today, too many dogs and cats live difficult, lonely, and unnecessarily short lives around the world. Our Million Animal Project came into being to change that. We donate a part of every Fidele+ bag purchased to the RESQ Charitable Trust, Pune.
Through our Million Animal Project, we have touched the lives of thousands of animals thus far, yet we have a long way to go. With your help, we are certain it’s not too far a day we make the lives of animals better, longer and healthier!