Say Hello
to the All-New

Fresh look, bigger energy, and more of the good stuff inside.

EXPLORE THE RANGE

More In The Bowl.
More Of What Matters.

Nothing unnecessary, nothing extra.
Each ingredient serves a purpose.

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They're Here.
The Cast of

The wait's over, meet the ones who gave the brand All-New energy.

MEET THE CAST
Ginger Root Basil Leaves Chicken Salmon Brown Rice Turmeric Root
More Expertise More in the Bowl More Wellbeing More Nutrition More Expertise More in the Bowl
Chamomile Flower Beetroot Coconut Flax Seed Peas Passion Flower Dried Citrus Algae Oil Cranberries

From tiny paws to grey muzzles

Ingredients tailored for every dog’s needs

Every stage of their life, covered.

Nutrition for their journey of a lifetime

The Fidele Story

For founders and conscious pet parents Bharat and Aiyaaz, Fidele began with a simple question: why should wholesome, high-quality nutrition be out of reach for so many pet parents?

Determined to make better nutrition more accessible, they created Fidele with thoughtfully crafted recipes made from quality ingredients and backed by nutritional science. But creating a better product begins with understanding what our pets truly need from their meals. What if better nutrition wasn't about more - but about more of the right things?

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More To Chew On

From puppy training to senior dog care, discover expert tips, advice and insights into the world of pet parenting

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Words that Matter Most

Real honest feedback from our Fidele family

  • “Switched to Fidele a few years ago as my dogs are fussy eaters. And now they love their food! Their coats are better too. Thank you for the recommendation and prompt delivery, Orange Pet Nutrition!”

    Saumya Joshi@bruno_the_golden

  • “Our Dolph loves to eat Fidele adult large breed kibble. It is filling for a 50+ kg dog. We appreciate that there is no wheat, soy, or other artificial additives and it is worth paying for this. Our dog has chronic joint and arthritic issues, so we choose the Fidele brand because it has turmeric and ginger which are anti-inflammatory.”

    dolph@tuffy_and_rohan

  • “Fidele is absolutely a treasured find for me. It helped build keebo's health from mere 9kg to 17kg in just 3 months. Keebo responsed to the food for both it's quality and taste. No gases, no side effects.. nothing. Best food ever.”

    Vartika@coco_the_poodle

  • “Coco just loves Fidele... I think he gets all the right nutrients from Fidele.... it helps to maintain ideal weight .. the other feed his weight use to go up... but now he is perfect & energetic.”

    Vidya Shetty@simba_thelab

  • “My golden retriever pup was a picky eater. Tried different food brands with gravy, seasoning and what not. Got fidele+ and from that day till now eats happily till the bowl is empty.-”

    Avanti Karikar@coco_the_poodle